A New Look for Minismus: Website Redesigned

Anna — Fri, 23 May 2025 10:08:27 +0000

We’ve redesigned the Minismus website — not just to look better, but to work better. As our product range has grown, so has the need for a space that reflects who we are: a brand focused on smart, minimal solutions for busy homes.

The new site offers a cleaner aesthetic, simplified navigation, and a smoother shopping experience — across desktop and mobile.

Here’s what’s changed:

Homepage: From Busy to Balanced

Before: A dense homepage with little structure or visual breathing room.

After: A clear, modern landing page with simple navigation and a strong visual identity.

Navigation: Simpler, Smarter Structure

Before: Categories weren’t clearly grouped and hard to browse.

After: A new structure grouped by function — Bathroom & Toilet, Kitchen & Tools, Organization & Storage — with easy access and less guesswork.

Category Pages: Cleaner, Smarter, Easier to Navigate

Before: Category pages were basic and uninspired — long product lists, limited filtering, and no clear sense of structure. Browsing felt more like searching.

After: Now, every category opens with a clean, modern banner that sets the tone. Filtering options are easier to find and use, and the simplified layout makes products easier to scan. Visuals are clearer, navigation is smoother, and the whole experience feels more intuitive.

The previous version of the site helped us grow — but it wasn’t built to scale. As the Minismus product line expanded, the need for a better digital experience became clear. The new site is faster, easier to use, and better represents the quality and clarity of the brand.

Take a look at the new site – minismus.eu

Got feedback? We’re all ears — and always improving.

Kranis in the Philippines: When Remote Becomes Real

Anna — Thu, 22 May 2025 10:20:16 +0000

Working with people across borders is at the heart of how we build brands at Kranis. Our team spans time zones, cultures, and perspectives — and most of the time, we make it all work from behind screens. But this March, we turned our digital Slack huddles into real-life high-fives during an unforgettable team trip to the Philippines.

We met up in Davao City, home to part of our global remote team. It was more than just a company trip — it was about connection, understanding, and sharing culture in a way video calls never could.

One of the highlights? A day on the water at Samal Island. Clear skies, boat rides, and snorkeling in turquoise water reminded us how lucky we are to work with people we genuinely enjoy spending time with. But the fun didn’t stop there!

The next day was all about bonding and growth. We kicked off with a team session on working across cultures — learning how to better collaborate, communicate, and respect different working styles and perspectives. That flowed into hands-on team-building challenges, from building structures in small team competitions to guiding teammates through blindfolded obstacle walks. And yes — we closed it out with some friendly fire in a round of paintball.

What we took home: stronger trust, better understanding of each other’s backgrounds, and memories that made us laugh until we couldn’t breathe.

Because when you work remotely, building real relationships takes effort — and moments like these matter.

Want to be part of a team like this?